***PLEASE READ THIS ENTIRE MESSAGE AS IT CONTAINS VERY IMPORTANT INFORMATION***
(You will also receive this information via email, but please bookmark this page for future reference.)
Congratulations and welcome! My name is Cindy Diehl, Director of Operations for CEOResumeWriter.com and personal project manager for your project!
I am delighted you have signed up for our VIP executive package. This elite service does all the heavy lifting for you; however, your positive participation is critical to your success. Please read the instructions below for getting started.
If at any time you need to speak with me directly, you may contact me here: 1-210-650-2621
Getting Set Up
Our team will be using a platform called Basecamp for the development of your VIP executive package. You will receive another message from me in the next 1–2 business days with instructions on how to join your project, so be on the lookout for an invitation from me with the following “from” line:
From: Cindy D. (Basecamp) <email@example.com>
To ensure you don’t miss any correspondence from our team, please add firstname.lastname@example.org to your email safe sender list.
Let’s Get Started
Let’s go over what you need to get started. First, if you have not done so, please use Basecamp to upload whatever resume(s), cover letters, and other documentation you want us to review.
Here are all the links you will need to get started:
- Career Success Blueprint
- Book Your Private Coaching Session
- Recruiter Distribution
- Private Equity Distribution
Quick Overview of Links
The first link is to your “Career Success Blueprint.” Think of this as your personal marketing plan—a map, if you will, to help clarify your goals, analyze the market, and align your major accomplishments and skills to the opportunity you want next. I believe you will be pleasantly surprised with the leadership development component of this Blueprint. For us, the information you provide will empower us to develop a powerful executive resume and supporting marketing materials for you.
If you have any trouble contextualizing everything you want in your next career move or creating metrics around your accomplishments while you are completing the Blueprint, please call or email me for assistance.
Also in support of you, Mary Elizabeth Bradford recorded two short audios on overall C-level transition strategy and writing about your own accomplishments. They are optional for you to listen to, but very impactful if you need them:
How to Contextualize Your Focus of Direction (audio)
How to Quantify Your Accomplishments (PDF)
Once you complete your Blueprint, please upload it to Basecamp. We will analyze your content and either reach back out to you in 2 business days with additional questions or share with you that we are starting on your draft.
Please let us know if you prefer phone or email for additional questions. We prefer email (via Basecamp) as it helps us organize the information, but we are happy to go over things on the phone too.
The second link will take you to a calendar where you can book your private coaching sessions. It is “pick your own adventure” when it comes to WHEN to book your coaching. You may wish to book sooner if you want us to help you with the focus of direction and overall transition strategy or later if you want help with transition C-suite transition strategies, interviewing, or compensation negotiation.
The third and fourth links are simple forms to help us strategically develop your list of introductions to executive recruiter and private equity firms by industry and niche.
We will be creating a page of professional endorsements from your professional network. This is an often overlooked marketing piece that is so powerful, it can be the final determining factor when companies are down to their final two or three executive candidates.
You will need to gather 3–8 short endorsements from your network.
You may already have endorsements you wish for us to use that are posted on LinkedIn or somewhere else. Please cut and paste these into a document and upload them to Basecamp so we can design a testimonials page for you.
If you would like to gather fresh testimonials (this is preferred), I recommend you make a list with three categories:
- Those You Have Mentored
Contact each name, tell them you are focusing on updating your executive resume or, if you wish to be discreet, that you are focusing on personal performance leadership this quarter, and as part of that, you would like to know if they would consider writing you a short quote on your strengths in a particular area. That area should align with the skills you wish to use in your next role AND be something your networking contact can speak to.
Testimonials from a diverse group are best if possible. This group can include colleagues, board members, superiors, people who worked for you, vendors, other community leaders who have worked with you on non-profit or community projects, or similar. They should be coached (by you) to share strengths and results that align with your next role.
Private Coaching Sessions
Please be sure to book your two, 30-minute coaching sessions right away. During your private coaching session, depending on your needs, you may choose to focus on questions regarding your focus of direction, developing your job search strategy, or interviewing/compensation. You will want something to take notes with, and it would be helpful to have access to the internet.
Your coach, Maureen, is a highly sought after advisor who is trained in our particular methodologies for C-suite transitions. She holds post-secondary degrees in Business Education and Human Resource Management, 5 industry association memberships, and 11 professional certifications including Certified Executive Leadership Development Coach, Certified Professional Branding Strategist, Certified Career Management Coach, and Certified Career Strategist. She has over 20 years of experience in corporate and private coaching at the C-level in professional development and human resources. Due to the demand for her coaching services, if you need to reschedule your coaching once you have booked it, please give us 24 hours notice. Thank you!
A professional photo is of critical importance for your LinkedIn profile. Please send us a high-resolution photo that you would like for us to use on your LinkedIn profile.
*If you are booking a photo shoot, I recommend they are taken in natural, full light, or studio light—close up, smile, against a black or white background is best (white looks fabulous). The attire should be in alignment with your profession. You can try a more polished and then more relaxed outfit. Sometimes I will elect to use 2 or 3 of your professionally done photos.
Final Resume and Cover Letter
After we go over any changes you may want on your draft resume and value proposition letter, I will provide you with three final copies (Word, PDF, and ASCII text) with instructions on when to use what version.
Additional Marketing Collateral
In addition to your resume and value proposition letter, I will be developing for you an executive biography, an additional one-page networking resume, and additional value proposition letters for you aligned to PE/VC firms and executive recruiters.
Recruiter and Private Equity/VC Distribution
I will be distributing your resume and cover letter on your behalf to a large list of executive recruiters (national, global, or both) and private equity and venture capital firms who are aligned with your industry and/or position. After the distribution is complete, I will send you a detailed contact form for each recruiter I contacted in Excel format.
A few things we will look to enhance in your new profile include:
- Privacy, creating a vanity link, and getting endorsements.
- Keyword optimization.
- Creation of a summary statement and narrative of past positions.
- Making a few key connections, which we will suggest for you.
- Additional coaching.
It’s our pleasure to give you as a gift one of our most popular coaching calls titled “How to Use LinkedIn to Pull Opportunities to You.” LinkedIn is a powerful tool to connect with your audience, establish thought leadership, and set perceptions. In this audio, we show you how to easily leverage that.
During the first 90 days of your career transition, you will have email access to Maureen for coaching, resolving any issues, coaching through interviews and offer negotiations, and as a private sounding board to discuss your transition. Our most successful clients take full advantage of this.
C-Suite Job Transition Kit Online Learning Platform
Most executive transitions involve three phases:
- Defining your goals
- Developing your executive resume and supporting marketing materials
- Launching your transition strategy, interviewing, and negotiating offers
The most successful transitions involve the planning and development of all three phases. The executive Blueprint you complete is essentially your “phase one.” We help with completing your executive resume and supporting documents which is your “phase two,” and together, we will launch your “phase 3” transition strategies/interviewing/negotiating. Our efforts are focused on facilitating introductions to the recruiter and private equity firms. Your focus will be fielding those firms who respond directly back to you, leading additional transition strategies, interviewing, and negotiating your offer(s).
In order to assist you with the first and third phases of your transition, we are pleased to offer you our C-Suite Job Transition Kit. When you use the strategies presented in this self-guided online learning course in combination with your new executive resume, it can accelerate your results in a profound way. It can also save you a tremendous amount of time and help you manage your transition efficiently and effectively.
This powerful online learning program includes:
- 6 of our Career Power Strategy sessions focused on:
- High-level networking
- Using LinkedIn
- Working with executive recruiters
- C-Suite transition strategies (the hidden job market)
- Tip sheets, phone scripts, and how-to strategies
- Multiple link resources for high-level salary negotiations
These tips and strategies, as well as the information to help you boost your candidacy for the opportunity you desire, go hand in hand with your marketing materials. Used together, they provide you with everything you need to meet and exceed your goals for your executive transition.
Access your executive career transitions online course here:
C-Suite Job Transition Kit
* Note that the above credentials are case-sensitive. Please enter exactly as shown.
Finally, Mary Elizabeth would like to share her LinkedIn connections with you!
Please invite Mary Elizabeth to connect with you on LinkedIn! She has 400K board members, 300K CEOs, 95K recruiters, and 61K private equity executives in her first- and second-degree connections. This means that by connecting with her, you now have access to her connections—and they have access to YOU.
If you have any questions about these steps, please feel free to call or email me via Basecamp. I welcome you and truly look forward to getting started and partnering with you toward a successful career transition.
Cindy Diehl, Director of Operations