The Most (and Least) Empathetic Companies, 2016 from Harvard Business Review

Guess what top global companies have (and which ones lack) the most empathetic cultures and retain the best talent?

This list surprised me!

Check it out here!

How was the research compiled? I find the combination of analyzing tweets, Glassdoor and reported scandals quite fascinating:

…We break down empathy into categories: ethics, leadership, company culture, brand perception, and public messaging through social media. Our publicly available metrics including CEO approval ratings from staff, ratio of women on boards, and number of accounting infractions and scandals. This year we added a carbon metric. The financial information came from S&P Capital IQ, and the employee information from Glassdoor. We analyzed 2 million tweets from between September 27 and October 16 this year. An additional source of qualitative data expanded the survey: We used a panel selected from the World Economic Forum’s Young Global Leaders. The leaders were asked to rate the companies’ morality.

Mary Elizabeth Bradford is the Founder and Executive Director of CEOresumewriter.com and Maryelizabethbradford.com and a past executive recruiter. A thought leader in the career services industry for over 20 years, she holds 5 distinct advanced certifications for senior-level resume writing, online branding and executive-level job search coaching (CERM, CMRW, CARW, MCD, NCOPE). She has been seen and heard in major media including Forbes, Time, WSJ, Newsweek and NBC affiliate stations. She holds 2 CDI TORI awards and is a top tier judge for the elite CDI TORI awards for four consecutive years. Mary Elizabeth Bradford’s elite team of award-winning, certified, top executive resume writers, former top executive recruiters, and global HR executives help many of the world’s premier C-suite, board members and thought leaders secure the transitions and compensation packages they want. She works with clients all over the globe.

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